Foundation Audit
You suspect something is wrong but nobody will tell you what.
- 34 checks on screen in about a minute
- Plain-English report you can forward
- My personal read: fix these two, ignore the rest
Services
Four steps. Start wherever you actually are.
Most people start with the Foundation Audit because it takes a minute and settles the argument. Some come in knowing the foundation is broken. A few already have traffic and need it to turn into money. Each step stands alone. Each one makes the next cheaper.
Foundation
The audit came back red and you want it handled, properly, once.
- Conversion, security, email, search and speed fixed
- Hosting and domain on accounts you own
- Site rebuilt without WordPress if it needs it
- Before and after scores, in writing
Revenue
The site is solid. Now it needs to bring in the calls.
- Pages built to convert, not decorate
- SEO around what buyers actually search
- A pipeline you can see in one place
- Monthly numbers, no jargon
Beyond
You want the business to run without you at the keyboard.
- Automation for the repeat work
- Review and referral engines
- AI discoverability (ChatGPT, Gemini, Perplexity)
- One point of contact for all of it
The process behind every engagement is documented in the Wired Builder Method. Before you hire anyone, use our website provider checklist to see what should be verified before and after launch.
Compare
Why not an agency, a freelancer, or the $29 plugin?
All three have a place. None of them read your report and tell you what to skip.
Agency vs freelancer vs studio, in full →| Question | Agency | Freelancer | Plugin | Wired Builder |
|---|---|---|---|---|
| Who reads the results | Account manager | Depends | Nobody | Blake |
| Tells you what to ignore | Rarely | Sometimes | Never | In every audit email |
| Owns the outcome | Scope-limited | Task-limited | No | Yes, end to end |
| You own the accounts | Varies | Varies | Yes | Always, in your name |
| Sales + security background | Split teams | Rare | n/a | 20 years sales, 11+ cybersecurity |
Questions owners ask
Before you spend a dollar
Do I have to leave my current web person?
No. The audit is evidence you can hand to whoever you already trust. If they fix it, great. If they can't, we talk.
Will anything change on my site during the audit?
Nothing. Every check reads what a browser or Google already sees. No login, no plugin, no password.
What if my score is already good?
Then I tell you that in the email and you spent $50 to stop worrying.
Do you do WordPress?
I fix it. I rarely build on it. Most foundation work ends with a faster site on hosting you own outright.
How fast is the foundation work?
A few weeks for most small-business sites, scoped in writing before any money moves.
Who do I talk to?
Me. Every email, every call, every fix. There is no account manager.
Every service, one page each
The same ten services listed on our Google Business Profile. Each has its own page: scope, proof, straight answers, and the glossary terms behind it.
Website designer
AI-ready website development
Websites engineered to perform: fast, readable by AI, and built to turn visitors into leads.
Website management and hosting
Monthly care for your site, and a plain-English report on what changed.
SEO and AI search visibility
Get found on Google, and cited correctly by ChatGPT, Perplexity and Google AI Overviews.
Google Business Profile and local search
Show up in the map results when nearby customers search.
Business email setup and deliverability
Email on your own domain that reaches the inbox, and that nobody else can send.
Business management consultant
Growth strategy
Plans to take a business from early revenue to scale, and the build to carry them out.
Go-to-market strategy
Who to sell to first, what to charge, and which channels to test.
Revenue and pricing strategy
Raise revenue per customer, and close more of the leads you already get.
Website and conversion audit
Every check your site fails across conversion, security, email, search and speed, with my written read on which fixes come first.
Analytics and lead tracking setup
Know which channels produce paying customers, and which only produce traffic.
More we build
Review Engine
Your reviews on a site you own, not only on someone else's platform.
AI-Discoverable Catalog
A product catalogue AI assistants can search directly, not guess at.
Automation
Automation first, AI where it earns its place, and systems that keep running when nobody is watching.
Content Pipeline
Raw inputs in, finished content out, on a schedule, without you in the loop.
Multi-Tenant Platform
One system you run. Every customer gets their own site, login and domain.
Google Workspace setup and admin
Your email on Google Workspace, on your own domain, set up properly and handed to you.
Wired Builder on Google
Our Google Business Profile lists what we do, and holds our reviews. If we have worked together, a review is the single most useful thing you can leave us.
Sales
Twenty years of selling, to businesses and to consumers, sits behind every campaign. We build the outreach, the pitch, and the follow up, then we close.
- → Outbound and inbound that fits your market
- → Messaging and scripts that sound like a human
- → A pipeline you can see and trust
More qualified conversations, more closed deals.
Sites
Design and build, start to finish. The same competence behind Wired Builder and Living Wired.
- → A site built to convert, not just to look nice
- → Self serve editing so you are not stuck waiting on a developer
- → Performance and accessibility handled
A site that works as hard as you do.
We build sites as static Astro builds with the code in GitHub, not WordPress. Here is why, with real numbers.
SEO
Technical SEO, content, and the structure search engines and AI assistants reward.
- → A technical foundation that ranks
- → Content built around real search intent
- → Visibility in AI answers, not just blue links
Traffic that turns into customers.
Automation
We map where your time leaks and wire up automations that close the gap.
- → Manual steps replaced with reliable workflows
- → Tools that talk to each other instead of you copying between them
- → Time back for the work only you can do
A leaner business that scales without more headcount.
Security
Our founder came up in cybersecurity. We make sure what we ship is safe and stays that way.
- → Sensible protection sized to your risk
- → Best practices baked in, not bolted on
- → You are not the easy target anymore
Build fast without leaving the doors open.
How pricing works
Every business needs something different, so we do not post a menu. Here is how it actually works.
- → We start with a call so we understand what you are trying to do
- → We scope the work and put a number on it before anything starts
- → You get a fixed project price or a monthly rate, agreed up front
- → No hourly meter running. No surprise invoices.
Two ways to work: a project, one build for one price, or a partnership, a monthly rate for ongoing work.
A team that grows with the work.
When a job needs a specialist, we bring them in. You still deal with one studio that owns the outcome. You get a team without the agency overhead.