AI-Discoverable Catalog
An MCP server for your product catalogue
A product catalogue AI assistants can search directly, not guess at.
An MCP server is a doorway built for AI assistants. We build one over your product catalogue, so an assistant can ask it a question and get your real products back with working links, instead of scraping your pages and guessing.
Who it is for
Businesses with a real catalogue of products, services or reference information, whose buyers are starting to ask an AI assistant before they ever open a search page.
What you get
- One clean source of truth for your products and their details
- A catalogue site with normal product pages on top of that data
- A live MCP server that lets AI assistants search the catalogue and return working links
- A signed discovery record, so an agent can find the server without being told
- An llms.txt file and Markdown copies of pages for AI crawlers
- Rules about claims you are not allowed to make, enforced by tests rather than memory
- Outcome
- When a buyer asks an AI assistant, it can find what you sell and link to the real page.
Questions people ask
What is an MCP server, in plain terms?
MCP stands for Model Context Protocol, an open standard for connecting AI assistants to data. The server is a doorway built for them. A person reads your pages. An assistant reading pages has to guess what matters. The server lets it ask a direct question, like which products fit a need, and get structured answers with real links back.
Does this guarantee AI tools will recommend me?
No, and anyone who promises that is guessing. It makes sure that when an assistant looks, it finds correct facts and a working link. We have not yet measured a before and after citation rate for any client, so we will not sell you one.
Is it safe to open my catalogue to AI tools?
We start read only. A public catalogue server shows what is already public on your site, nothing more. Anything that takes an action or needs a login is a separate build, scoped on its own.
Terms worth knowing
Plain English definitions from our glossary, for the words that come up when we build this.
Wired Builder on Google
Our Google Business Profile lists what we do, and holds our reviews. If we have worked together, a review is the single most useful thing you can leave us.
Talk it through
Every business needs a different version of this. We scope it with you and agree the work up front, before anything starts.
Other offerings
- AI-ready website development Websites engineered to perform: fast, readable by AI, and built to turn visitors into leads.
- Review Engine Your reviews on a site you own, not only on someone else's platform.
- Automation Automation first, AI where it earns its place, and systems that keep running when nobody is watching.
- Content Pipeline Raw inputs in, finished content out, on a schedule, without you in the loop.
- Multi-Tenant Platform One system you run. Every customer gets their own site, login and domain.
- SEO and AI search visibility Get found on Google, and cited correctly by ChatGPT, Perplexity and Google AI Overviews.
- Website management and hosting Monthly care for your site, and a plain-English report on what changed.
- Google Business Profile and local search Show up in the map results when nearby customers search.
- Business email setup and deliverability Email on your own domain that reaches the inbox, and that nobody else can send.
- Google Workspace setup and admin Your email on Google Workspace, on your own domain, set up properly and handed to you.
- Growth strategy Plans to take a business from early revenue to scale, and the build to carry them out.
- Go-to-market strategy Who to sell to first, what to charge, and which channels to test.
- Revenue and pricing strategy Raise revenue per customer, and close more of the leads you already get.
- Analytics and lead tracking setup Know which channels produce paying customers, and which only produce traffic.